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Prolong Redesigns Website, Expands Functionality


POMONA, Calif. – Prolong® Super Lubricants has updated its website with an eye-catching new design, enhanced features and streamlined navigation.

ProlongThe new site,, offers detailed descriptions of the entire line of Prolong products for automotive, industrial, commercial fleet and racing applications. Customers can easily purchase Prolong products and receive special offers using the site’s e-commerce

Another feature of the site is a Gallery page containing several photo albums of Prolong-sponsored events and racing teams, along with images of the build of the Prolong 55 Wagon project vehicle. An Events page contains a monthly calendar of shows and races of interest to automotive and racing enthusiasts. In addition, the site provides users of Prolong’s Engine Treatment with an easy way to register for their lifetime product warranty.

“Our updated website has a cleaner look and provides quick access to our blog and social media platforms, including Facebook and Twitter,” said Jon Apogée, General Manager, Domestic Sales, Marketing and Motorsports, Prolong Super Lubricants. “The improved interface showcases continuous updates from all of our platforms to inform users of our news and upcoming events.”

Prolong offers a full line of automotive, commercial and industrial oil and fuel additives, including: Engine Treatment, Engine Treatment Booster, Transmission Treatment, Fuel System Cleaner, Diesel Fuel System Treatment, Injector Cleaner, Octane Power Boost, Diesel Injector Cleaner, Oil Stabilizer, EP2 Grease, Waterless Wash & Shine, Super Protectant and SPL100, and racing products include Nitro 40, 50 and 70 Weight Racing Oils.

To learn more about Prolong, visit Find Prolong on Facebook ( and follow on Twitter ( for additional specials, product and race information.

About Prolong Super Lubricants
Prolong® Super Lubricants, a brand of GoldenWest Lubricants, Inc., produces a wide range of chemicals and car care products, including engine, fuel and transmission additives; chassis and wheel lubricants; vinyl and leather protectants. Prolong’s Anti-Friction Metal Treatment™ (AFMT) advanced technology treats and modifies the surface of metal to reduce metal wear, heat and friction. For more information,, or contact Prolong at 1937 Mount Vernon Ave., Pomona, Calif., 91768; phone: 800.540.LUBE (5823); fax: 800.966.LUBE (5823).



Press Release Supplied By: Becky Shephard

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